SIRFs-UP by Rex briggs
Published March 3, 2015SIRFs-Up tells the story of how brands such as Coca-Cola, AB In-Bev, and MTV have saved billions in wasted advertising spend by using advanced...
What Sticks by Rex Briggs
Published March 3, 2015What Sticks, written by Rex Briggs and Greg Stuart, shows chronicles of an unprecedented five year research project to uncover why millions of...
Mission Control Dashboard
Published February 5, 2015The media landscape is changing at light speed, yet you are accountable for every dollar spent and budgets are always tight. Marketing Evolution's...
Best Practice Engine & Library
Published January 15, 2015Imagine if the busy marketing team had a guardian helper on their shoulder whispering relevant tips to be effective as the team develops marketing...
ROI Brain in Practice: Automotive Client Example
Published January 15, 2015How the ROI Brain works in practice, as illustrated by an automotive client example:
Marketing Calendar, Digital Asset Management with Meta Data
Published January 15, 2015Included in the software is a robust web-based marketing calendar that automatically takes the plans generated by the ROI Brain™ budget optimization...
Impact Based Planning Software
Published January 14, 2015Impact Based Budget Allocation software helps the marketer create an optimal budget plan. To create the most impactful budget plan, the software...
Bring Granularity, Leverage and Flexibility into TV Buying
Published January 7, 2015To make TV recommendations more flexible and actionable for media buyers and marketers, a new feature in the Impact Based Planning software provides ...
Marketing Superstars: Michele Elrod, Regions Financial
Published January 6, 2015| Michele Elrod Executive Vice President, Regions Financial Corporation |
| Marketing Evolution is proud to work with Marketing Superstar, Michele... |
