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Rex Briggs, Founder and CEO of Marketing Evolution, talks about one of the adventures Marketing Evolution and it's partners were a part of. 

If you're reading this, you've probably already noticed things look a bit different around here. We've spent the better part of a year taking stock...

Marketing Evolution’s customers can now benefit from harmonized, single source of truth data, accelerating access to market/media mix, attribution...

Learn how marketers are using Marketing Evolution's ROI Brain^TM software to get the right message to the right people at the right time, and have...

Join Marketing Evolution’s Jason Palleschi and Team One’s Jennifer Bolt, as they discuss how marketers can gain the upper-hand amid today’s...

In this series of articles, we explain our work in expanding programmatic connections across mobile, video, TV, print, and Out-of-Home, and how you...

In the past, many marketing departments relied on their media vendors and agencies to help them measure marketing effectiveness. If you wanted to...

Marketing Evolution is committed to providing the most reliable and accurate media optimizations leveraging the industry’s most sophisticated...

We have all heard the mantra “right person, right time, right place, right message, right offer” regarding a developing a 1:1 marketing strategy.  In...

A consumer’s perception of a brand carries a great deal of importance. Through branding, businesses can weave together all of their product offerings...

NEW YORK – January 16, 2020 – Marketing Evolution, provider of powerful marketing measurement and optimization solutions, announced today it has been...

Marketing Evolution’s Mission Control Dashboard is the hub of the ROI Brain^TM software that helps marketers manage their cross media advertising and...

Marketing Evolution, leading provider of global AI-based marketing optimization and analytics software, announced a partnership with Inscape, the...

LOS ANGELES--(BUSINESS WIRE)--Next week at DEG’s NextUP | Marketing Analytics Symposium, Marketing Evolution CEO Rex Briggs will share best practices...

Marketers today are navigating in an era of ongoing technological disruption. Digital transformation and the influx of smart technologies have...

Marketing Evolution has launched its new application, ‘Scenario Planning & Media Lift Reporting for Marketing Cloud Intelligence’, on Salesforce...

99% of marketers believe in person-level measurement, yet just 42% execute it

Marketing Evolution has delved into the state of person-level data...