Andy Frawley Joins Marketing Evolution as CEO
Published 30. 09. 2021Seasoned C-Level Executive Brings Decades of Marketing Technology, SaaS, and Analytical Experience to Grow and Scale Industry-Leading Media...
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In the News
Webinar Recap: The Future of Attribution Beyond Cookie Based Advertising
Published 18. 03. 2020Last week, on March 12th, our Chief Data & Technology Officer, Dr. Michael Cohen and Head of Product, Robby Bryant explored the future of...
MAXIMIZING MARKETING ROI IN THE AGE OF STREAMING WARS
Published 17. 12. 2019
How high quality data can either be the Holy Grail or Achilles heel for marketers
Published 12. 12. 2019Marketers today are navigating in an era of ongoing technological disruption. Digital transformation and the influx of smart technologies have...
Marketing's Data Quality Imperative: Aligning for Success
Published 20. 11. 2019The marketing landscape is undergoing nonstop disruption. Rapid innovation and the rise and spread of automation have created an “always-on” culture...
A day in the life of... Kristin Hambelton, CMO, Marketing Evolution
Published 5. 11. 2019Kristin Hambelton is CMO at measurement and optimization specialist Marketing Evolution.
Kristin Hambelton on why marketers have to change
Published 28. 10. 2019Kristin Hambelton, CMO (chief marketing officer) of Marketing Evolution, shares her views on the various ways to drive change. She explains how...
Poor data quality costs marketers 21 cents of every media dollar
Published 30. 09. 2019High-quality data empowers marketers to effectively understand and influence shoppers at the right moment, while also demonstrating accountability...
MEDIA ALERT: Marketing Evolution to Host Adweek Webinar "The Importance of Marketing Data Quality: Put a Stop to Wasted Media Spend" on September 12th
Published 10. 09. 2019NEW YORK(BUSINESS WIRE)––September 10, 2019–– On Thursday, September 12, Marketing Evolution, provider of the most powerful marketing measurement and...
