How Generative AI Advertising is Transforming the Ad Industry
Published December 1, 2023The advertising industry has undergone significant change, with new technologies and strategies constantly emerging. One recent innovation that is...
Adapting to Marketing Data Privacy Regulations: Prepare for the Future
Published October 25, 2023Data privacy regulations are becoming increasingly important for marketers. Due to increases in data breaches and data privacy concerns, governments...
How Generative AI is Revolutionizing the Future of Marketing
Published September 22, 2023The marketing industry constantly changes, and new techniques and technologies are being developed daily. One promising development is the growth of...
The Role of Speed to Insight in Data-Driven Marketing
Published September 5, 2023Marketing has evolved dramatically with the advent of data analytics and technology. Today, marketers have access to vast amounts of data that can...
Why Ensuring Data Quality is Key to Marketing Success
Published August 29, 2023Data has become the lifeblood of marketing. It helps marketers make informed decisions, personalize messaging, and target the right audience....
How to Overcome the Challenge of Cross-Channel Marketing
Published August 8, 2023Marketing has only become more challenging as the number of channels and touchpoints to integrate continues to grow. Successful brands need to build...
Marketing Evolution: Solving the Challenges of Modern Marketers
Published June 6, 2023The most recent Marketing Intelligence Report by Salesforce Research reveals the world of over 2,500 global marketing professionals, including their...
Go From Contract to Contribution in Just 4 Weeks with Marketing Evolution
Published May 15, 20232023 has been a year of extreme change for most marketers. Everything from the economic landscape to the tools used for content creation to the most...
Marketing Evolution Announces Strategic Partnership with Decision Foundry to Implement Scenario Planning & Media Lift Reporting for Marketing Cloud Intelligence
Published March 21, 2023Marketing Evolution has launched its new application, ‘Scenario Planning & Media Lift Reporting for Marketing Cloud Intelligence’, on Salesforce...
