The Waste in Advertising
Stats and Solutions of Misattribution
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With our 2019 Attribution Buyer's Guide: Mastering the Complex Consumer Landscape to Improve Marketing Impact, we aim to help marketers tackle these challenges, so that no matter where they are starting from, they will have the tools for better marketing ROI and attribution measurement.
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Regions Bank, one of the world's largest retail banks, leveraged Marketing Evolution's platform to micro-target segments of potential customers by putting the most impactful creative into the most effective media channel at the right-time.
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