Meet the Marketers Using Our Marketing Analytics Platform
These Marketers have lifted their marketing effectiveness and ROI on average 31%.
Course-Correct Active Campaigns
To secure a competitive advantage with its Miller Lite brand, MillerCoors partnered with Marketing Evolution to centralize campaign data and fill gaps in measuring creative, while adding a new layer of speed and data granularity to make in-flight campaign adjustments – goals that were impossible without unified measurement.
Measure Impact Across All Channels
To overcome the competitive marketplace, Regions Bank adopted a person-level, unified measurement model. Marketing Evolution's software allowed them to effectively measure the impact of both offline and online channels, identify the best messages to deliver to the right consumers, and ultimately, give them the ability to optimize their marketing while campaigns were live.
Find the KPI's that Drive Sales
Like many companies, The Radio City Rockettes were eager to kick up sales and beat the competition. But with only two months of showtime, they can't afford to wait to optimize on lookback sales. Marketing Evolution's software was selected to identify leading indicators, measure performance and recommend media and creative optimizations across online and offline channels.