Learn About Our Marketing Training and Academic Courses

Discover the latest academic research that drives better marketing decisions.

Marketing Evolution has combined its analytics and attribution expertise with trusted academic resources to create a training program for users and aspiring marketers. Businesses, practitioners, and students studying to join the marketing field can get the technical training they need  on the most innovative methods and tools available to solve the biggest challenges in marketing.

Marketing Evolution has developed its training and certifications with two highly-regarded advertising and marketing academics — Dr. Brennan Davis, the Hood Professor of Marketing at the Orfalea College of Business at California Polytechnic State University; and Beth Egan, an associate professor of advertising at Syracuse University’s S.I. Newhouse School of Public Communications.

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Cal Poly Business School_Marketing Evolution
Dr. Brennan Davis Marketing Professor at California Poly State University's Orfalea College of Business
Our work with Marketing Evolution offers a unique opportunity to blend an academic approach with highly-specific technical training to the benefit of our students and their future customers alike.
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The Marketing Measurement & Optimization Dictionary

A Complete Guide to Marketing and Business Terminology
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