feature-image

Make Flexible, Nimble Decisions

Marketing Evolution's New Pilot Program

Take advantage of our full Proprietary Consumer Choice platform with no strings attached!

Learn More
waste in advertising

Eliminate Ad Waste

The 2020 Waste in Advertising Report

When you consider that global advertising is expected to grow 6.1% to $573 billion in 2021, just imagine what solving the ad waste problem can do for MROI and budget efficiency. The key is to put consumers first, even in uncertain times.

Download eBook
b_400

Why Marketers Can’t Ignore Data Quality

Put a Stop to Wasted Media Spend

Marketing Evolution recently commissioned Forrester Consulting to evaluate the state of organizations’ marketing/media data quality and the tactics that help marketers promote quality efficiently and effectively.

Download Now
ME_The Waste in Advertising 2020 cover

The 2020 Waste in Advertising Report

The waste in advertising epidemic is a profit killer that creates turmoil for both consumers and marketers. TrafficGuard estimates that within the next 5 years, digital advertisers will waste up to $100 million a day due to ad fraud. Such massive loss is unsustainable for omnichannel marketers and requires a good, hard look at not just spend and strategy, but also the way marketing is measured.

DOWNLOAD YOUR COPY

Understanding the Omnichannel Customer Journey

tab1-icon-orange tab1-icon-grey
Connect Any Data At the Consumer Level
tab2-icon-orange tab2-icon-grey
Use Advanced Analytics Across Online and Offline Channels
tab3-icon-orange tab3-icon-grey
Make Accurate Decisions While Campaigns Are Live

Connect Any Data

Reach your consumers more effectively by understanding how they interact at every touchpoint across online and offline channels.

Learn More

Use Advanced Analytics

Use advanced analytics to measure and optimize key performance indicators (KPIs) like campaign performance, engagement, and sales.

Learn More

Make Accurate Decisions

Leverage insights and campaign recommendations to make the best decisions on your media mix, budget, creative rotation, brand-building efforts, and long-range planning.

Learn More

tab-graphic_1-2 bridge-graphic tab-graphic_2-3
Optus Case Study
Melissa Hopkins Head of Marketing, Optus
Our goal was to optimise our total media investment towards business metrics, including brand consideration, demand generation and sales - not just media metrics.
Read the Case Study

As Seen In