Modern Marketing Measurement & Optimization

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Marketing Evolution Named a Q2 2018 Leader in Marketing Measurement and Optimization Solutions

Technology for Brands to be More Human - to be More Alive

We believe the world would be a better place if marketers had the tools to better connect with people. The leading brands of the world, and the marketing professionals who lead them, turn to us for right-time decisions that allow them to optimize their message and marketing mix to increase campaign performance, sales and engagement. Our cutting-edge software, powered by more than 100 Trillion data points, delivers PersonCentric^TM insights that reduce inefficiency and improve the overall consumer experience.

Marketing Evolution Named a Q2 2018 Leader in Marketing Measurement and Optimization Solutions

Marketing Evolution Named "A Leader" in Forrester Wave™ Report

Forrester has named Marketing Evolution as a Leader in "The Forrester Wave™: Marketing Measurement And Optimization Solutions, Q2 2018 ," and found that "Marketing Evolution is a real fit for firms looking to build a people-based marketing strategy and willing to embrace new measurement techniques."

Cutting Edge Software to Drive Marketing ROI

Move beyond limitations of marketing mix and attribution models and use the ROI Brain's PersonCentric^TM decision-making platform.

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COMPREHENSIVE

FASTER

DECISIONS

IMPROVED

ACCURACY

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You want us to succeed and are as passionate about our results as we are. You are thought leaders and help us blaze a trail to a step change increase in performance.

Mark Greatrex
Chief Marketing Officer, Cox Communications

Customer Success Stories

Find the KPI's that Drive Sales

Like many companies, The Radio City Rockettes were eager to kick up sales and beat the competition. But with only two months of showtime, they can't afford to wait to optimize on lookback sales. Marketing Evolution's software was selected to identify leading indicators, measure performance and recommend media and creative optimizations across online and offline channels.

Measure Impact Across All Channels

To overcome the competitive marketplace, Regions Bank adopted a person-level, unified measurement model. Marketing Evolution's software allowed them to effectively measure the impact of both offline and online channels, identify the best messages to deliver to the right consumers, and ultimately, give them the ability to optimize their marketing while campaigns were live.