About Us | Marketing Evolution

Built by marketers, backed by science, made to scale.

Marketing today is more complex than ever—fragmented data, cross-platform chaos, and evolving privacy laws make it harder to connect spend to outcomes.

We knew traditional methods like MMM and MTA weren’t cutting it—too slow, too siloed. So we built Mevo: a modern SaaS platform that combines marketing data and AI to help brands make faster, smarter decisions.

Mevo delivers clear, actionable insight into what’s working—and what’s not—across your campaigns. From high-level performance to granular media and audience insights, Mevo transforms your marketing data into strategic advantage. Our AI doesn’t just analyze; it helps marketers adapt, plan, and grow with confidence.

Leadership Team

Stephen Williams CEO

Stephen brings over 15 years of experience in entrepreneurship, product management, and technical leadership. As CEO, he focuses on solving the toughest challenges facing modern marketers—especially around privacy and data complexity—by building technology that drives clarity and performance. He holds a B.S. in Computer Science and Engineering from the University of Nevada, Reno.

Winston Bradley COO/CAO

Winston leads Solutions Design, Implementation, Operations, and Research at Marketing Evolution. With expertise on both the client and vendor sides, he ensures product design aligns with business impact. He holds a B.S. in Finance and an M.A. in Economics from the University of Alabama, with a focus on econometrics and portfolio analysis.

John Matthews President and CRO

John combines deep experience in finance, marketing, and tech to help brands grow. A former strategy consultant and business school professor, he holds a PhD in business administration from Harvard Business School, and his award-winning research has been recognized by HBS, the Marketing Science Institute, and the Institute for the Study of Business Markets.