How to Best Optimize your Media Plan Across Your Brand

Fraud is a growing problem in the world of digital advertising. Right now, ad fraud accounts for one out of every three dollars spent by digital...

Media mix optimization (MMO) is a dynamic approach to quantitative marketing measurement, planning and campaign enhancement across a range of media...

The process of marketing optimization has recently undergone major changes. In the past, most marketing campaigns were designed around a historic...

Marketing Evolution, leading provider of global AI-based marketing optimization and analytics software, today announced a new relationship withDSW...

Marketing Evolution, leading provider of global AI-based marketing optimization and analytics software, announced a partnership withInscape, the...

Marketing investment optimization is critical in today's fast-paced corporate environment because it enables marketers to effectively utilize their...

In‑campaign optimization is new to many marketers. Marketers and agencies have questions about the best way to gain the benefits of in‑campaign...

New York City-based Marketing Evolution, a provider of global AI-based marketing optimization and analytics software, has raised $20.6 million in...

NEW YORK--(BUSINESS WIRE)--Marketing Evolution, leading provider of person-level marketing optimization and analytics software, announced it has been...

New York City-basedMarketing Evolution, which provides AI-based marketing optimization and analytics software, has announced a $20.6 million Series...

To describe how Marketing Evolution is different, we will start by defining the category of companies that Marketing Evolution competes with. The...

New York: Marketing Evolution, the provider of global AI-based marketing optimization and analytics software, today announced a partnership with...

Marketing Evolution Is Defining a New Category for Customer-Obsessed Marketing by Pioneering “Person-Centric Business Decisioning” Using AI-Based...

Marketing Evolution, provider of powerful marketing measurement and optimization solutions, today announced $26.1 million in growth financing. The...

Given the complexity of today’s omnichannel marketing landscape, the importance of strong marketing analytics cannot be understated. This goes beyond...

Today, data-driven marketing is at the core of successful marketing efforts and campaign ROI. In order for marketing campaigns to meet the complex...

Marketing Evolution was the first company to show how advertising drives search behavior, and ultimately sales, and synergies. This webinar will show...

Marketing automation tools make it simple for marketers to enhance the customer experience (CX), enabling them to do things like send out...

Marketing Evolution, a provider of AI-based marketing optimization and analytics software, has secured $20.6 million in Series B financing in a round...

NEW YORK – Feb. 6, 2018 – MARKETING EVOLUTION, leading provider of global AI-based marketing optimization and analytics software, today announced a...