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From Knowledge Worker to Insight Worker
Published June 29, 2017What happens when algorithms take over marketing? Rex Briggs, Founder & CEO of Marketing Evolution, shares that the right product, will reach the...
Marketing Evolution Pockets $20.6m in Series B Funding
Published June 29, 2017New York City-based Marketing Evolution, a provider of global AI-based marketing optimization and analytics software, has raised $20.6 million in...
Marketing Evolution Announces $20.6 Million in Series B Funding
Published June 29, 2017New York City-basedMarketing Evolution, which provides AI-based marketing optimization and analytics software, has announced a $20.6 million Series...
Marketing Evolution Raises $20.6 Million in Series B Funding
Published June 29, 2017Marketing Evolution Is Defining a New Category for Customer-Obsessed Marketing by Pioneering “Person-Centric Business Decisioning” Using AI-Based...
Webinar Recap: The Future of Attribution Beyond Cookie Based Advertising
Published June 29, 2017Last week, on March 12th, our Chief Data & Technology Officer, Dr. Michael Cohen and Head of Product, Robby Bryant explored the future of...
Marketing Evolution Partners with Inscape, Brings Powerful Layer of Insights
Published June 29, 2017New York: Marketing Evolution, the provider of global AI-based marketing optimization and analytics software, today announced a partnership with...
3 Pillars Every Marketer Needs for Success in Their Marketing Analytics Software
Published June 29, 2017Data—it’s the heart and soul of successful marketing campaign optimization. In 2018 however, marketers across industries have an overwhelming variety...
Combating Misattribution by Connecting Quality Data and Analysis
Published June 29, 2017Marketing success is directly dependent on the analytics that guide campaign decisions. Behind these analytics, is data… and lots of it. In order to...
Marketing Automation, Beyond the First Hello
Published June 29, 2017Marketing automation tools make it simple for marketers to enhance the customer experience (CX), enabling them to do things like send out...
7 Key Steps to Optimizing Your Marketing Investments with M/E
Published June 29, 2017Marketing investment optimization is critical in today's fast-paced corporate environment because it enables marketers to effectively utilize their...
National + Local Media Optimization
Published June 29, 2017To be practical about increasing in-campaign flexibility, planning software must link to the way media is actually bought. Marketing Evolution’s...
7 Effective Financial Service Marketing Trends in 2022
Published June 29, 2017In recent years, it has become clear that a traditional, product focus is no longer the ideal formula for banks and other businesses in the financial...
Marketing Evolution Raises $20.6M in Series B Financing
Published June 29, 2017Marketing Evolution, a NYC-based provider of global AI-based marketing optimization and analytics software, raised $20.6m in Series B financing.
Upcoming Webinar: Maximizing Marketing Impact in Unpredictable Conditions
Published June 29, 2017A rapidly changing consumer marketplace creates a widespread uncertainty.
Why Media Mix Optimization is Necessary in Modern Marketing
Published June 29, 2017Media mix optimization (MMO) is a dynamic approach to quantitative marketing measurement, planning and campaign enhancement across a range of media...
Moving Beyond GDPR: Evolving from Privacy to Transparency
Published June 29, 2017It’s been over a year since the General Data Protection Regulation (GDPR) became a law across the European Union. The European Parliament first...
Marketing Evolution Expands Footprint in Europe, Asia, and South America
Published June 29, 2017NEW YORK, Jan. 10, 2018 - Leading provider of global marketing analytics and attribution, Marketing Evolution, announced continued growth of...
Marketing Evolution Scores $20.6 Million In Funding
Published June 29, 2017Marketing Evolution, a provider of AI-based marketing optimization and analytics software, has secured $20.6 million in Series B financing in a round...
Marketing Evolution and PlaceIQ Partner to Deliver Increased Marketing Actionability Via Leading Location Data and Measurement Offerings
Published June 29, 2017By integrating PlaceIQ data in Marketing Evolution's ROI Brain attribution and optimization platform, marketers are driving improvements in bottom...
Marketing Analytics and the Changing Consumer Landscape
Published June 29, 2017With the consumer experience of the past, marketers were in control of all media. Today, the buyer is in control of the media and marketing material...