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How to Best Optimize your Media Plan Across Your Brand
Published 9. 02. 2018Marketing Evolution has seen marketers' challenges in determining the right allocation of advertising dollars across national and local media to...
How is Marketing Evolution Different?
Published 9. 02. 2018To describe how Marketing Evolution is different, we will start by defining the category of companies that Marketing Evolution competes with. The...
MONICA: The Face of Marketing Evolution's ROI Brain
Published 9. 02. 2018Meet the face of the Marketing Evolution ROI Brain®, MONICA. MONICA is an integration of Marketing Evolution team members, best practices and...
Marketing Evolution Announces $20.6 Million in Series B Funding
Published 9. 02. 2018NEW YORK – Feb. 6, 2018 – MARKETING EVOLUTION, leading provider of global AI-based marketing optimization and analytics software, today announced a...
Marketing Evolution Secures $20.6 Million in Series B Funding
Published 9. 02. 2018New York: Marketing Evolution, provider of global AI-based marketing optimization and analytics software, today announced a $20.6 million Series B...
Marketing Evolution Raises $20.6 Million in Series B Funding
Published 9. 02. 2018Marketing Evolution Is Defining a New Category for Customer-Obsessed Marketing by Pioneering “Person-Centric Business Decisioning” Using AI-Based...
Marketing Evolution Scores $20.6 Million In Funding
Published 9. 02. 2018Marketing Evolution, a provider of AI-based marketing optimization and analytics software, has secured $20.6 million in Series B financing in a round...
Marketing Evolution Raises $20.6M in Series B Financing
Published 9. 02. 2018Marketing Evolution, a NYC-based provider of global AI-based marketing optimization and analytics software, raised $20.6m in Series B financing.
Marketing Evolution Announces $20.6 Million in Series B Funding
Published 9. 02. 2018New York City-based Marketing Evolution, which provides AI-based marketing optimization and analytics software, has announced a $20.6 million Series...
Marketing Evolution Pockets $20.6m in Series B Funding
Published 9. 02. 2018New York City-based Marketing Evolution, a provider of global AI-based marketing optimization and analytics software, has raised $20.6 million in...
Footwear Powerhouse DSW Selects Marketing Evolution
Published 9. 02. 2018Marketing Evolution, leading provider of global AI-based marketing optimization and analytics software, today announced a new relationship with DSW...
Marketing Evolution Partners with Inscape, Brings Powerful Layer of Insights
Published 9. 02. 2018New York: Marketing Evolution, the provider of global AI-based marketing optimization and analytics software, today announced a partnership with...
Marketing Evolution Adds Smart TV Data Through Partnership with Inscape
Published 9. 02. 2018Marketing Evolution, leading provider of global AI-based marketing optimization and analytics software, announced a partnership with Inscape, the...
Marketing Evolution Partners with Inscape
Published 9. 02. 2018Marketing Evolution, which provides AI-based marketing optimization and analytics software, has announced a partnership with Inscape, which offers...
Marketing Evolution Named a Q2 2018 Leader in Marketing Measurement and Optimization Solutions
Published 9. 02. 2018NEW YORK--(BUSINESS WIRE)--Marketing Evolution, leading provider of person-level marketing optimization and analytics software, announced it has been...
The Steps, Tools, and Models Needed for Media Spend Optimization
Published 9. 02. 2018Given the complexity of today’s omnichannel marketing landscape, the importance of strong marketing analytics cannot be understated. This goes beyond...
Why Media Mix Optimization is Necessary in Modern Marketing
Published 9. 02. 2018Media mix optimization (MMO) is a dynamic approach to quantitative marketing measurement, planning and campaign enhancement across a range of media...
Direct Auto & Life Insurance Selects Marketing Evolution’s Marketing Measurement and Optimization Solution
Published 9. 02. 2018NEW YORK--(BUSINESS WIRE)--Direct Auto & Life Insurance, a leading provider of personal auto insurance, life insurance, and vehicle and accident...
The New Definition of Marketing Optimization
Published 9. 02. 2018The process of marketing optimization has recently undergone major changes. In the past, most marketing campaigns were designed around a historic...
How Ad Fraud Can Compromise Your Media Spend Optimization Efforts
Published 9. 02. 2018Fraud is a growing problem in the world of digital advertising. Right now, ad fraud accounts for one out of every three dollars spent by digital...