The Future of Attribution Beyond Cookie Based Advertising

March 12th, 2020 | 1pm - 2pm EDT

In this webinar, our Chief Data & Technology Officer, Dr. Michael Cohen and Head of Product, Robby Bryant will explore the future of attribution as it pertains to Google’s new mandate banning cookie-based advertising. From its impact on Mobile Advertising down to DoubleClick and Walled Gardens, we forecast the potential insights that will help advertisers and marketers alike prepare for a new future of attribution. Register today! 

Join us to:

  • Assess the current environment, given Mobile Web, Apps, Walled Gardens and Intelligent Tracking Prevention (ITP) 
  • Address the newest challenges, presented by privacy concerns and proposed legislation 
  • Navigate the future of attribution 

Register for the Webinar

Complete the form below.

About Marketing Evolution

Forward-looking brands rely on Marketing Evolution to deliver accurate person-level unified marketing measurement across both online and offline channels to maximize their media spend, creative rotation, brand impact, and, ultimately, their marketing ROI.